Category Archives: Social Media Marketing

Social Media Customer Feedback in the Boardroom by Chris Dowsett

Social media is a rich source of data on how people interact with your brand. You can collect engagement metrics, calculate ROI on your social media campaigns and talk about growth in different platforms. But the customer testimonials, complaints and … Continue reading

Posted in Reputation Management, Social Media Analytics, Social Media Dashboard, Social Media Marketing, Social Media Monitoring, Social Media ROI | Comments Off

The 3 Ms of Social Media Monitoring

We thought we’d put some together some of the best practices together as a simple framework for the 3 things you should have in your Social Media Monitoring Plan. Monitor The first piece of your monitoring plan, should be to … Continue reading

Posted in agency dashboard, Free Social Media Monitoring tool, Social CRM, Social Media Marketing, Social Media Monitoring, Social Media ROI, Twitter Analytics | Tagged | Comments Off

Infographic: Ways to grow your Social Media presence

This infographic is brought to you by the InventHelp marketing team.

Posted in Social Media Analytics, Social Media Dashboard, Social Media Marketing, Social Media Monitoring, Social Media ROI | Comments Off

Brand new Social Media Monitoring Dashboard…Graphs, Insights and more!

We have just launched an insightful and quite beautiful dashboard (we think so).The new dashboard brings all your key social media metrics together in one – place and provides more actionable insights to drive your Social Media program. Social Media … Continue reading

Posted in Facebook Analytics, Social Media Analytics, Social Media Dashboard, Social Media Marketing, Social Media Monitoring | Tagged , , , | 1 Comment

How to Engage with your Social Media Audience

We posted last week on how to measure and increase your Social Media Engagement. We thought we would follow it up this week with some specific examples from the top brands that drive strong engagement with their posts on Facebook. … Continue reading

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How to Measure and Improve your Social Media Engagement

The growth of social media has brought about a new form of marketing – engagement marketing. Even while the objective of social media marketing remains driving traffic to your site and increasing revenue, engagement is a key metric to track … Continue reading

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Actionly offers Social Media Marketing Tools and Tracking Software

Actionly offers a comprehensive set of Social Media Monitoring and Engagement features to make your life easier. Social Media Marketing has become a critical channel for all marketers. Actionly simplifies the task of monitoring multiple sources, tracking your progress and … Continue reading

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How to Optimize your Facebook Timeline pages

Facebook’s new timeline rolls out for all pages on March 30 and you must be busy updating your pages for upcoming changes or already have. Here are some of the key take-aways for companies to optimize your Facebook pages as … Continue reading

Posted in Facebook Analytics, Social Media Analytics, Social Media Marketing, Social Media Monitoring | 1 Comment

Social Story: The Abbi Agency shares some Golden advice

Conversations with Abbi Whitaker of The Abbi Agency. Abbi’s advise is to slow down and just listen and then devise a strategy based on competitors strategy and overall marketing programs. Tell us a little bit of the product and the … Continue reading

Posted in agency dashboard, Free Social Media Monitoring tool, Social Media Analytics, Social Media Dashboard, Social Media Marketing, Social Media Monitoring, Social Stories | 1 Comment